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Watch Andrea Belluso explore creative ways to elevate product content for e-commerce and editorial with Profoto Elevate. The dynamic realm of e-commerce content creation requires brands to provide an experience for their customers and step away from merely functional commercial imagery. By experimenting with creative lightshaping techniques, brands can build a distinct visual language that not only enhances product appeal but also fosters brand loyalty. About Profoto Elevate: Designed to support ambitious brands in creating exceptional content, Profoto Elevate blends creative flexibility with studio automation. Unleash your creative potential and elevate your photo and video production for e-commerce and editorial. Use one setup to capture creative editorials and style-guide-based content while maximizing your productivity and minimizing downtime. ▶︎ Learn more about Profoto Elevate and Creative Automation: https://profoto.com/int/creative-auto... ▶︎ Learn more about our e-commerce solutions: https://profoto.com/int/ecommerce-stu... ▶︎ Book a demo: https://ecom.profoto.com/demo