Crawl, walk, run: How to implement a composable CDP скачать в хорошем качестве

Crawl, walk, run: How to implement a composable CDP

Are you feeling the pressure to re-think your customer engagement strategy and create a more composable martech stack? Or maybe your brand is already on a data transformation journey and you’re feeling overwhelmed with the options. 😵‍💫 Good news: thanks to the modularity, interoperability, and flexibility of creating a composable CDP, you don’t have to solve every challenge at once. Composability is the poster child for the crawl, walk, run approach – and we can show you how. Tune in on demand as MessageGears and our friends at Transparent Partners explore the journey from traditional to composable CDPs. We define what a composable CDP is and the common challenges it solves, especially when compared to packaged CDPs. You’ll learn: Examples of legacy vs. composable tech stacks A phased implementation strategy for implementing a composable CDP Key considerations when making the switch to composable By the end of the webinar, you'll have a clear understanding of how to strategically implement a composable customer data platform, along with the reassurance that it’s not all or nothing out of the gate.