Why Video Needs a DAM Strategy - DAM Week 2025 скачать в хорошем качестве

Why Video Needs a DAM Strategy - DAM Week 2025

Video is no longer just another content type, it's the centerpiece of brand storytelling. Video assets are larger and more complex than static assets, and require their own workflows to bring to market. A dedicated video strategy ensures that every piece of content, from raw footage to finished campaigns, is searchable, secure, and ready to use. In this session, Ian Smyth, Senior Demand Generation Manager at MediaValet, will discuss: The Rise and Adoption of Video: Teams are generating more footage, versions, and formats than ever before. A dedicated system ensures that this increase in creative output doesn't disrupt operational efficiency. Maximizing the Value of Your Video Assets: Unlock greater ROI and reduce production bottlenecks by leveraging centralized storage and distribution tools in your DAM strategy. Customer Success with Video Management: Walk through real life success stories with MediaValet customers such as Fred Rogers Productions and Columbia Business School. Walk away with insights and tactics to empower your own team and DAM operations. Wherever you are on your DAM journey, this is a session you won’t want to miss!