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In today’s competitive landscape, financial firms are refining their marketing strategies to resonate with diverse audiences—while staying aligned with compliance standards. This session explores how brokers and financial marketers can tailor their messaging for impact, scale, and trust: A clear approach to building unified campaigns across diverse audiences and regions. Practical tips for localising content that connects in the trading space—especially in Africa. Insight into keeping campaigns compliant and creative in a rule-heavy environment. A look ahead at how AI and data are shaping the next wave of hyper-personalised marketing. Speakers:ma Ziad Melhem, Chief Marketing Officer, CFI Financial Group (Moderator) Alex Stefanidis, Senior Business Development Executive – Africa, HFM Yudhvir Ranchod, Brand Marketing Director, Peach Payments Alicja Radwanska, Chief Marketing Officer, SciChart Ivan Nemorin, Chief Marketing Officer, JP Markets #fmas #fmas25 #fmevents #marketing #marketingcompliance #aiinmarketing 📣 Stay updated with the latest in finance and trading! Follow FMevents across our social media platforms for news, insights, and event updates. Connect with us today: 🔗 LinkedIn: / financemagnates-events 👍 Facebook: / financemagnatesevents 📸 Instagram: / fmevents_official 🐦 Twitter: / f_m_events 🎥 TikTok: / fmevents_official ▶️ YouTube: / @financemagnates_official Don't miss out on our latest videos, interviews, and event coverage. Subscribe to our YouTube channel for more!