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📚 Grab Matteo's Roadmap & all my AI resources on Skool: https://bit.ly/44d4hXS 📈 Become a Wildly Profitable AI Entrepreneur: https://bit.ly/4oBuJlf 🤝 Ready to transform your business with AI? Let's talk: https://bit.ly/3XIhGnb This episode breaks down the AI training offer powering a €324k+ agency without writing code: how to sell corporate AI workshops as a foot-in-the-door, price them (~$6k–$10k), and convert 60–70% of trainees into automation, agents, and long-term retainers. You’ll learn the adoption playbook—light AI tools audit, process mapping, live demos, and four-week follow-ups—to create internal AI champions who drive enterprise AI adoption and make operations, marketing, and GTM upgrades stick. We cover positioning (case-study-led sales via LinkedIn/Substack), delivery (remote-first cohorts, prompts, GPT-4, small automations), and the offer ladder for mid-market clients ($20–$150M). If you’re a non-technical founder, this is your blueprint to launch an AI consulting/training arm now and scale into high-margin automation services in 2025–2026. Connect with Matteo: / matteo-arnaboldi https://morfeushub.com/ ⏱️ Timestamps: 00:00 What We're Covering 01:10 Training as a sleeper AI agency offer (pricing, conversions, value ladder) 03:27 Culture over code: audits, change management, and building internal AI champions 08:18 Case-study GTM: LinkedIn/Substack growth and selling workshops that upsell 14:10 Delivery walkthrough: remote-first workshop, process selection, live demos, and follow-ups 29:50 Non-technical founder playbook: start with consulting/training, land retainers, scale automation