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How do you plan webinars and prove their impact on revenue using HubSpot? In this full expert-led session, Benoit Leggieri (Head of Growth, Livestorm) and Sebastian Ferreira (Senior Solutions Engineer, HubSpot) walk through the complete webinar-to-revenue workflow. You'll see live demos of: How Livestorm's HubSpot-certified integration syncs 40+ data points HubSpot Marketing Events and how they feed into campaign attribution Building a webinar ROI dashboard with revenue attribution models Customer Journey Analytics: tracking webinar → replay → SQL → closed deal HubSpot Pathfinder (beta): auto-discovering top converting paths Advanced workflows with if/then branching and HubSpot AI company enrichment Real benchmark: Livestorm's webinar leads convert 4x better than other content marketing leads 🔗 Useful links: Livestorm HubSpot integration: https://livestorm.co/integrations/hub... Livestorm on HubSpot Marketplace: https://ecosystem.hubspot.com/marketp... Set up the integration: https://support.livestorm.co/article/... Use Livestorm data in HubSpot: https://support.livestorm.co/article/... All HubSpot help articles: https://support.livestorm.co/category... Best webinar platforms for HubSpot (comparison): https://livestorm.co/blog/livestorm-h... 📺 Individual clips from this session: How to Measure Webinar ROI in HubSpot: [LINK TO CLIP 1] Customer Journey Analytics: Webinar to Closed Deal: [LINK TO CLIP 2] Post-Webinar Workflow with Auto-Enrichment: [LINK TO CLIP 3] 📺 Livestorm + HubSpot step-by-step tutorials: Connect Livestorm and HubSpot: • Register for Livestorm Events Using HubSpo... 3 Automation Workflows: • HubSpot + Livestorm: 3 Automation Workflow... Build Event Reports: • HubSpot + Livestorm: How to Build Livestor... Register People Using HubSpot Forms: • Livestorm + HubSpot Integration: Features,... 📌 Chapters : 0:00 Introduction and agenda 2:30 The 4-step webinar planning process 7:00 Live demo: connecting Livestorm and HubSpot 8:30 What are HubSpot Marketing Events 10:00 How webinar activity appears on contact timelines 15:30 The Livestorm HubSpot integration on the marketplace 17:30 Building a webinar ROI dashboard in HubSpot 20:00 Campaign attribution: connecting webinars to revenue 23:00 Registration sources: which channels drive signups 25:00 Customer Journey Analytics: webinar to closed deal 28:00 Building a multi-step conversion funnel 31:30 HubSpot Pathfinder (beta): auto-discover top paths 33:00 Benchmark: webinar leads convert 4x better 35:00 Advanced workflows with if/then branching 39:00 Live demo: company enrichment with HubSpot AI 42:30 Q&A and wrap-up #Livestorm #HubSpot #WebinarROI #MarketingAttribution #B2BMarketing #EventMarketing #MarketingAutomation #RevenueAttribution #DemandGen #WebinarStrategy ---------- Livestorm is the browser-based, end-to-end Video Engagement Platform that facilitates easy collaboration while capturing actionable insights. You can use Livestorm for on-demand, live, or pre-recorded events. Our platform supports all the workflows around a video engagement; including landing pages, registration, email follow-ups, sharing video recordings, and more. Powerful end-to-end analytics helps you track and measure audience engagement. Our seamless integration with tools like Pipedrive and Intercom help you manage all of your insights in one place. Learn more at livestorm.co 👉 Follow us: LinkedIn ► / live. . Twitter ► / livestormapp Facebook ► / livestormapp