How the Doughnut calls for the redesign of business | Erinch Sahan | TEDxBath скачать в хорошем качестве

How the Doughnut calls for the redesign of business | Erinch Sahan | TEDxBath

NOTE FROM TED: TEDx events are independently organized by volunteers. The guidelines we give TEDx organizers are described in more detail here: http://storage.ted.com/tedx/manuals/t... What is safety to you? For those in the world of business, safety has meant being in service of finance to deliver ever-greater sales, margins and dividends. Based on the ‘Doughnut’, a new idea of safety is emerging, one focused on meeting the needs of all within the means of the living planet. For businesses, this will require a deep redesign of their ownership, governance and other aspects to focus on this new idea of safety. In this talk, Erinch Sahan guides us through ways businesses could be redesigned to unlock the ideas and actions that will help humanity into the Doughnut. Erinch is the business and enterprise lead at Doughnut Economics Action Lab. His work focuses on transforming the deep design of businesses to enable pursuit of regenerative and distributive strategies. Working with over 300 businesses, he created the Doughnut Design for Business tool, which enables businesses to engage with Doughnut Economics. Erinch has a background in leadership across business, NGOs and government. He served as the chief executive of the World Fair Trade Organization, and previously spent 7 years at Oxfam leading campaign and programme work, including the Behind the Brands scorecard. Erinch has worked at Procter & Gamble, the Australian government and established a furniture business. He is a board member of the Social Enterprise World Forum, fellow at the Post Growth Institute and a senior associate at Cambridge Institute for Sustainability Leadership. He holds degrees in finance and law and an honorary doctorate from Oxford Brookes University. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx