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Brought to you by GoldieBlox Check out GoldieBlox here: http://bit.ly/1sf6bMk "GoldieBlox vs. the Big Sister Machine": • GoldieBlox vs. the Big Sister machine (fea... Jillian reviews GoldieBlox and the Spinning Machine: • GoldieBlox "GoldieBlox and the Spinning Ma... Today we unbox a package that we received from Goldie Blox! Check out what was inside! For the first time ever, Goldie comes to life as an action figure! More than just a doll, her articulated shoulders, hips, knees and joints along with specially designed hands and feet are designed for action. With the included construction kit, kids learn how to build Goldie a 13' zipline and send her soaring! Encourages spatial skills, basic engineering principles (suspension), and confidence in problem solving. Kids can now bring Goldie along and place her in the middle of the action with specially designed feet that fit on axles and hands that grip. New pieces! The GoldieBlox action figure comes with newly designed pieces that are compatible with all existing GoldieBlox construction sets. Includes: 1 action figure with articulated shoulders, elbows, hips and knees, 1 action figure tool belt, 1 action figure wrench, 4 wheel ends, 4 elbow joints, 4 T joints, 6 mini axles, 2 short axles, 2 spacers, 4 washers, 1 4-meter long zipline. GoldieBlox is a book series and construction toy designed for girls to give them more options beyond "the pink aisle". To give them more options than just being princesses, pop-stars, and beauty queens, to be builders and inventors. GoldieBlox aims to spark an interest in engineering and technology at a young age, develop spatial skills, and give the girls the confidence they need to become the builders of our future. GoldieBlox was created by Stanford graduate and engineer Debbie Sterling in order to introduce the world of engineering to young girls. Her company's goal is to inspire the next generation of female engineers . Girls are losing interest in math and science as young as age 8. Take a walk through a toy store and you can begin to see why; the "blue aisle" is filled with construction toys and chemistry sets, while the "pink aisle" is filled with princesses and dolls. Research shows that the earlier kids get interested in math and science, the more likely they are to go into those fields as adults. It's time we gave girls more options. Goldie's stories encourage girls to build, developing the spatial skills that are fundamental to engineering. While the story unfolds, girls get to build what Goldie builds. The effectiveness of GoldieBlox isn't based on assumption. We spent a year researching gender differences, talking with Harvard neuroscientists, and observing children's play patterns. GoldieBlox stories leverage girls' advanced verbal skills to help develop and build self-confidence in their spatial skills. So why are female engineers important? As it stands, only 11% of engineers in the US are women, even though engineering and tech are two of the fastest growing fields in job creation. Most importantly, engineers are literally the builders and designers of our world; from the products we use, to the way we communicate, to the cities we inhabit. Gender equality in these fields will provide the balance and innovation that we all need to thrive; the female perspective is indeed a valuable one. GoldieBlox will nurture a generation of girls who are more confident, courageous and tech-savvy, giving them a real opportunity to contribute to the progress made by engineers in our society. It's 2013. It's about time we opened our girls' minds beyond the pink aisle. It's time to build a new story so our girls can help build our future.