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In this hands-on demo, Liza shows how she connects multiple custom GPT, one that brainstorms content, another that drafts webinars, a third that writes email invites, and one that creates social posts—all in a single shared conversation. The result: faster output, higher quality, and zero copy-paste chaos. You’ll learn how Liza builds and trains specialized GPTs, why smaller “Lego-style” GPTs outperform do-everything ones, and how chaining them together breaks down silos between marketing, product, and sales. She also shares her exact prompt frameworks, responsible AI guardrails, and the mindset shifts marketers need to move from AI tools to AI teammates. If you’ve ever wished your GPTs could collaborate the way your team does, this episode is your blueprint. What you’ll learn: – How to connect multiple GPTs into a shared workflow – The pros and cons of “one big GPT” vs. many specialized ones – Why asking for reasons, pros, and cons improves AI decision-making – How to avoid “AI slop” with counterintuitive prompt instructions – The AI mindset shift from tools → teammates → orchestrated systems RESOURCES MENTIONED: Practical AI in Go-to-Market (Liza’s Newsletter) Liza references using this newsletter to share tactical AI + GTM playbooks that mirror what she demoed in the episode. / practical-ai-in-go-to-market-7227665669209... Liza’s resource hub, where she publishes essays, case studies, and frameworks that align with the workflows discussed. https://www.growthpath.net/resources/ “3 AI Use Cases to Elevate Your Strategy” (ProductMarketingAlliance) An article by Liza showing how AI can fuel strategic moves like segmentation and competitive analysis — similar to the kind of reasoning she chains GPTs to do. https://www.productmarketingalliance.... “How to Create AI Teammates That Work For You with Liza Adams” (Marketing AI Institute Speaker Series) This preview write-up describes how she chains custom GPTs in a live demo, matching much of the content you walked through in your episode. https://www.marketingaiinstitute.com/... Connect with Liza on LinkedIn at / lizaadams Connect with Brandon on LinkedIn at / brandonredlinger For all resources and notes from this episode and to stay up to date with all future episodes, visit www.StackAndScale.ai. Chapters 00:00 – Intro: Brandon previews how Liza chains GPTs to create cross-functional AI workflows 02:00 – Defining AI Teammates: What custom GPTs really are and how they differ from prompts 04:00 – The Power of Chaining: How multiple GPTs collaborate in one shared context 07:00 – Live Demo: Content → Webinar → Email → Social workflow in action 09:00 – Specialists Beat Generalists: Why small, focused GPTs produce better results 12:00 – Prompt Engineering Philosophy: Asking for reasoning instead of answers 18:00 – Responsible Guardrails: How to constrain GPTs to prevent off-topic responses 25:00 – Making Content Non-Generic: Liza’s “anti-AI slop” instructions 30:00 – Rapid Fire Round: Liza’s AI tech stack, learning sources, and challenges 41:00 – Mindset Shift: From tools to teammates to orchestrated AI systems