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HubSpot’s INBOUND 2025 brought a wave of announcements that will reshape how businesses utilize the platform. From AI-driven CRM enhancements to new tools for sales, marketing, and service teams, we’re breaking down what’s new and why it matters. Why This Matters HubSpot is doubling down on AI + automation, and these updates change how your team will work. Early adopters of these features will gain a competitive edge in efficiency, reporting, and customer experience. Knowing what’s relevant (and what’s just hype) will save you time and wasted effort. Who This Is For HubSpot admins and RevOps leaders who need to translate product news into real action. Marketing, sales, and service teams that are preparing for big shifts in workflows. Business leaders who want to stay ahead of HubSpot’s product roadmap. Chapters 0:00 Intro: INBOUND 2025 Rapid Fire 0:34 Breeze AI: Customer, Prospecting, & Data Agents 2:07 Breeze Marketplace (AI Agent Store) 3:06 Smart CRM Updates (Flexible Views, Smart Properties, Self-Generating Data) 5:07 HubSpot CRM as a Standalone Product 5:31 Data Hub (formerly OpsHub) + Data Studio 6:39 Marketing Hub & Content Hub (Loop, Marketing Studio, AI-Powered Email) 9:19 Segments (Lists 2.0) + Personalization 10:16 AI Engine Optimization (AEO vs SEO) 11:44 CommerceHub (HubSpot CPQ Expansion) 13:54 Projects Object (Early Steps Toward PM in HubSpot) 15:02 Wrap-Up & Key Takeaways 🚀 Subscribe to The Spotlight: Weekly strategic HubSpot use cases delivered every Monday at 10 a.m.: https://www.thegistinbound.com/resour... 🧠 Work With Us: Need help implementing HubSpot for your business? Start here: https://www.thegistinbound.com/explor... 📌 About The Gist Inbound We’re a HubSpot-certified agency helping service-based companies maximize their use of HubSpot through smarter strategy, implementation, and enablement.