Anatomy of a high-converting website - Workstand websites help you grow with these 8 tips скачать в хорошем качестве

Anatomy of a high-converting website - Workstand websites help you grow with these 8 tips

Think about the last time you bought something important. Chances are, you didn't just walk into a store blind. You probably did some online research first. In fact, 83% of consumers now conduct research online before ever setting foot in a physical retail location. This means your website isn't just a digital brochure—it is, more often than not, the first impression a customer has of your entire business. Imagine the busiest day your store has ever had. Now, imagine multiplying the traffic by 20x or even 100x. Our Top 100 dealers in revenue consistently attract an average of 20,000 unique visitors to their website every single month. Imagine 20,000 potential customers walking through your physical front door. That's a massive opportunity! Even with a modest 1% conversion rate, that foot traffic translates directly into 200 sales. David's blog post - https://blog.workstand.com/anatomy-of... Is Your Digital Storefront Ready for Business? Here are some essential tips to ensure you have a high-converting website: 1. Master Your Homepage Hero The "above the fold" section—what customers see immediately without scrolling—is your digital elevator pitch. 2. Broadcast Brand Authority Within seconds, a visitor needs to know who you partner with. This builds immediate trust and lets them know if you carry the products they're searching for. 3. Clearly Showcase Available Services The products you sell are only half the story. Your services differentiate you from big-box retailers and online-only stores. 4. Highlight Key Categories (and Seasonal Items) Guide your customers deeper into your site immediately. 5. Engage with Third-Party Integrations Don't miss a chance to connect with your customers where they live online. 6. Grow Your List with a Pop-Up Page The email list is a powerhouse marketing tool. An offer is the best way to grow it quickly. 7. Make Shipping and Policies Crystal Clear Nothing kills a sale faster than confusing shipping costs or buried return policies. 8. Be Strategic About Product Pricing Price is king, even in a specialty market. Your inventory is an asset—unless it’s priced incorrectly. These eight steps will transform your website from a passive brochure into an active, high-performing revenue generator that treats your visitors with the attention they deserve. Luckily, you don't have to go it alone. Our team is equipped with the tools, expertise, and strategic knowledge to transform your website from a simple visitor magnet into a conversion powerhouse. Reach out to the Workstand team today, and let's put these conversion-boosting principles into action for you! Keep up with the website and POS features new releases https://workstand.com/help/release-no... Be sure to ask your questions in the comments so we can answer them in a future episode. You can also email your questions to podcast@workstand.com. We read all emails sent, and we look forward to hearing from you. Find us on LinkedIn: Mark Still, Business Development -   / rmarkstill   David Martinez - Key Accounts Advisor -   / david-martinez-52413320a   If you're a current Workstand website client with questions about any topics we discussed or about your website, email mark.s@workstand.com or call 303-527-0676 x 117. If you are not currently a Workstand website client with questions about how our programs work, email info@workstand.com, and we'll gladly show you around.