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"The Complete Business Strategy: From Problem to Solution"

Hi everyone. It is a privilege to present to you today for the Mahindra and Mohammad Company, the legacy and the leadership and innovation, how it's changed from a steel trading company to global conglomerate. We begin with the story of a transformation in 1945, this company began as a Mahindra and mohamad with the collaboration of three people, JC Mahindra, KC Mahindra, and Malik Gulam Mohamad as a steel trading enterprise. Through the partition, through the decades, it evolved and changed to Mahindra and Mahindra from leveraging World War II expertise to import village cheap and assemble it in India to the Pivotal movement. In 1991, a productivity standoff at the Ken Plant resulted in one 50% of efficiency gain. This company has been defined by reside, but today we find a new frontier as our project titled Electrifying the Empire, the strategic roadmap for Mahindra and ra, UK's relaunch in a 24 month to gain a 1% of the market share. That is our initial goal. As I'm Rajat Deep Singh going to present to you my consultancy report on Mahindra and Mahindra In this presentation, there is no doubt that we are moving from rural dominance to urban luxury, but the main question is arises that how are we gonna achieve agricultural excellence to urban electrification? How are we gonna establish premium tech plan perception and achieve profitable market share by 2027? And how we gonna capture 1% of electric SUV segment within a 24 month? That's our target. All this going to happen be with the help of our resilience issue tree that we are gonna present you in a for the slide. First, we look at the new demographic domestically targeting Zen Z, having be lifestyle branding, bone electric branding. We rejected this because of having saturated domestic market by Tata and Hyundai. Secondly, we focus on new product domestically, specifically having hydrogen tractors. We rejected this because of infrastructure simply isn't there yet not available. So we can't have any other option. So we here we come to the last option that is new market international expansion. Specifically the United Kingdom is the right option, all because of having FTA approval guideline because of the recent trade agreement and because of having a design assets in established in a UK in Banbury, known as made Mahindra advanced design Europe Studio. So that might be one of the best reason that why we choose new market and especially in the international sector. Why the UK and why now? Our Pestel analysis reveals perfect storm of opportunity politically. The UK zero emission vehicles mandate required 22% of new sales to be zero emission right now, plus the India UK free trade agreement discussion promise, reduce import tariff, another reason for the economically stabilizing inflation allow us to his hit premium mass price point of 25K to 30 k undercutting this law while offering more value than budget. Chinese rivals like MG or other vehicle technological perspective that the market is a hungry for a fast charging our Inglo platform. India Global offers a 20 to 80% of charge in just 20 minutes and having a great deal with the SWA Volkswagen partnership. And even for our social perspective, we are gonna talk about rising eco-conscious urban professional in London, Manchester at Edinburgh need, uh, as ultra low emissions on compliant vehicle toward daily commuting. The convergence of regulatory sport, economic stabilization, technological readiness, and creates us optimal entry window for Mahindra premium electric SUV portfolio. There's a no doubt it's the right opportunity to enter it in a uk.