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Salesforce and Microsoft posted great financial results, then their stocks tanked anyway. The market's fear? That AI coding tools will let everyone build their own CRM, ERP, and business software—killing the $100B+ SaaS industry. But is this fear justified, or is something more nuanced happening? In this strategic discussion, the gang debates whether companies will really build versus buy in the AI era. You'll discover why opportunity cost and differentiation still matter, how subscription fatigue is driving build decisions, and why the real threat to SaaS isn't companies building their own Salesforce—it's new entrants picking off niches and deflating margins across the industry. In this video, you'll learn: ✅ Why 90% feature coverage might be enough for internal tools now ✅ The subscription fatigue factor: Per-seat licensing vs. token-based building ✅ Opportunity cost framework: Build for differentiation, buy for commodity ✅ Why SaaS deflation from new competitors is the real threat ✅ The satellite model: Building features around the edges of core systems ✅ How the IT-business divorce created pent-up demand for custom solutions Follow the Gang Stew Chisam, Operating Partner, StellarIQ - / stewart-chisam-7242543 Jim Johnson, Managing Partner, AnswerRocket | / jim-johnson-bb82451 Pete Reilly, COO, AnswerRocket - / petereilly Shanti Greene, Head of Data Science and AI Innovation, AnswerRocket - / shantigreene Chapters: 00:00 The Stock Market Question: Will Everyone Build Their Own CRM? 01:00 When 90% Features Are Enough: Internal Use vs. Customer-Facing 02:08 Opportunity Cost: Differentiation vs. Commodity Functions 03:56 The Real SaaS Threat: Niche Competitors, Not DIY Enterprises 05:08 The Satellite Model: Building Around the Edges of Core Systems Is your organization building more internal tools now? What's driving the decision—cost, features, or something else? #SaaSFuture #BuildVsBuy #AIinSoftware #SaaSDeflation #EnterpriseIT #CustomSoftware #AIEconomics ____________________________________________________________________ SUBSCRIBE TO OUR PODCAST AI, Actually Tired of the AI hype? So are we. Welcome to AI, Actually: the podcast that cuts through the noise and gets real about how artificial intelligence can work for your business. In each episode, our resident AI and business transformation experts–along with occasional industry guests–hold a candid, jargon-free conversation on what it takes to get actual value from AI. Join us as we tackle topics like: the real difference between the latest LLM models, why generic AI can't make sense of your messy company data, how to get your GenAI use case off the ground, and what the rise of AI agents means for your business. This is your practical playbook for putting AI to work. No PhD required. AI, Actually is produced by AnswerRocket. Since 2013, our enterprise AI solutions have helped Fortune 500 companies achieve measurable results through their AI transformations. This podcast is where we share what we’ve learned. ____________________________________________________________________ LEARN MORE ABOUT ANSWERROCKET https://answerrocket.com/ FOLLOW US ON SOCIAL MEDIA Facebook: / answerrocket Instagram: / answerrocket LinkedIn: / answerrocket Twitter: / answerrocket