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On this episode of Rooted & Rising, I am joined by Olivia Jewell, owner of Oblige Salon, who shares her journey in the hair industry, emphasizing the importance of building trust with clients, transforming their confidence, and understanding the unique needs of natural hair. Olivia highlights that understanding the unique properties of your hair is essential. Every individual’s hair is different, from porosity levels to curl patterns. For example, she explains that porosity refers to how much the cuticles on your hair strand are open or closed, impacting how your hair absorbs water, conditioners, and nutrients. Black hair is diverse, unique, beautiful, and should be appreciated! Learn more about Oblige Salon here (https://www.obligesalon.com/#/) . What is your go-to protective style? Episode Takeaways: Olivia opened Oblige Salon to maximize her impact in the beauty industry Building trust with clients involves listening to their concerns and addressing them Transforming someone's confidence through hair is a daily motivation for Olivia Her journey to natural hair care began with personal health challenges The emotional impact of the 'big chop' is significant for many clients Education is key to managing natural hair effectively Grab your 2026 Wellness Powered By You digital planner HERE (https://lamisawellnesscollective.com/...) . Oh, and don’t forget to secure your spot for the Feed Your Soul (https://lamisawellnesscollective.com/...) Wellness Retreat! Did you miss last week’s episode? Get full access to Lamisa Wellness Collective at lamisawellnesscollective.substack.com/subscribe (https://lamisawellnesscollective.subs...)