Bluefin CEO Frank Pisano on Trending Display Shapes and the Power of Partnerships скачать в хорошем качестве

Bluefin CEO Frank Pisano on Trending Display Shapes and the Power of Partnerships

Frank Pisano is one of the digital signage industry’s best-connected figures — the kind of CEO who seems to have endless energy for events, meetings, and networking. For the past three years, he’s been at the helm of Bluefin, a display manufacturer specializing in custom solutions and counting Walmart among its biggest customers. In this interview with invidis/Sixteen:Nine editor Antonia Hamberger during the invidis Executive Club in Miami, Pisano emphasized the value of building a strong partner ecosystem and leveraging best-in-class solutions rather than trying to do everything alone. Most of Bluefin’s leads, he said, come through its partners. He also highlighted the company’s own manufacturing facility, which allows the Atlanta-based vendor to produce custom form factors in batch sizes that many larger manufacturers would consider too small. Pisano sees strong potential in unique formats — stretch, circular, or square displays — as people grow a bit tired of always seeing 16:9 (except, of course, on this website). He also pointed to Bluefin’s system-on-chip strategy as a key driver, with a focus on higher-end compute options, including Brightsign as well as premium Android and Intel-based solutions. For more Executive Interviews and the latest in digital signage, subscribe to the invidis Global newsletter: https://invidis.de/newsletter-registr... 00:11 What Bluefin Is All About: Custom Displays + New Growth Verticals 01:03 Funky Form Factors That Sell: Stretch, Circles, Squares & Small Screens 01:56 Built-In Power: High-End System-on-a-Chip Options 02:21 Looping Playback Returns: Simple Messaging & Fail-Safe Mode 03:10 Large Formats vs. LED: Where Customer Demand Is Heading 04:08 Industry Advice: Stop Working in Silos—Win Through Partnerships 05:03 Human Touch in Digital Signage (Even with AI) + Closing Thanks