How RW Interactive is Winning in a Crowded Development Market with Ederico Rocha скачать в хорошем качестве

How RW Interactive is Winning in a Crowded Development Market with Ederico Rocha

In this episode of Scale Smart, I sit down with Ederico Rocha, Co-Founder and CEO of RW Interactive. Starting his journey as a corporate consultant and later a solo freelancer, Ederico shares how he grew RW Interactive into a global software and emerging-tech partner trusted across the US, UK, Australia, and Europe. We explore how RW Interactive evolved beyond marketplace platforms, the operational challenges that come with expansion, and why mastering processes has become central to the company’s momentum. Ederico also breaks down how his team is integrating AI, IoT, and automation into client projects and what the next generation of software development firms must do to stay competitive. Highlights include: – How RW Interactive moved from freelancer platforms to direct global clients – The operational gaps that slow down tech companies, and how Ederico solved them – Why documenting and optimizing processes is essential for development teams – How AI is reshaping both software development and the physical world – RW Interactive’s plans for R&D, innovation labs, and entering industrial markets Learn more about RW Interactive: https://www.rwinteractive.com/ Connect with Ederico:   / edericorocha   Connect with RW Interactive:   / rw-interactive