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Download HubSpot's Official Social Media Strategy Workbook [FREE RESOURCE]: https://clickhubspot.com/97b Whether you're a small business owner, a content creator, or a social media manager, this video will provide you with the template and insights needed to create an effective social media strategy for 2024. Run social media campaigns with peace of mind knowing that you are implementing a sound strategy. We’ll dive into how to make a social media strategy for your business that attracts new followers and drives traffic, leads, and revenue. Timestamps: 00:00 Intro 00:11 Setting Goals 00:23 Creating SMART Goals 01:43 Understanding Your Audience 02:46 Analyzing Competitors 04:03 Choosing the Right Platforms 05:30 Creating a Content Strategy 07:15 Leveraging Influencers and Trends 07:44 Measuring Success 08:57 Campaign Management 09:18 Common Mistakes to Avoid 🛠 Resources: • How to Create a Great Social Media Strategy Plan in 2024: https://clickhubspot.com/rkb • Social Media Marketing Ultimate Guide: https://clickhubspot.com/d6e 📔 Grow Your Career and Business with HubSpot Academy: https://link.gallery/hubspot. Hundreds of FREE Marketing Tools at your fingertips. Subscribe to take your business to the next level! Welcome to the official HubSpot Marketing YouTube channel. Your new home for expert marketing tips and templates to upgrade your digital marketing strategy and grow your business! HubSpot is a leading growth marketing platform that empowers thousands of companies with the tools they need to grow better. Here you’ll find fresh content on social media marketing (TikTok, Facebook, Instagram, YouTube, + LinkedIn), email marketing, SEO solutions, paid ads, business trends, and much more. All done in our one-of-a-kind HubSpot style. Be sure to check out our weekly content to start learning for FREE now! ⚠ Disclaimer: The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature. #HubSpot