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How Mars Built Their Empire

The name Mars is not an unfamiliar one. They are among a handful of food brands that collectively own most food brands. They are probably most well known for candy like mars bars and snickers. But they own all kinds of other brands, like uncle Ben's rice and whiskas pet food. The story of Mars incorporated is incredible. It's a lesson in how determination can be as useful a trait as anything else. In this video I tell the story of how one man built a chocolate empire from scratch, and how his family grew that empire. Today it is among the largest corporations in the world. I tell both the story of the company and the family who own it, who could arguably be called America's strongest dynasty.