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Hello today! I have a much-needed topic for you today: your school's newsletter! Take a moment and ask yourself— Are we consistently sending our newsletters? Is it easy for parents to the information they need in our newsletters? Do our newsletters have images or videos? If you answered "no" to any of the above, you might be in need of some improvement! Don't worry, I've boiled it down to 4 simple strategies: 📧 Determine the schedule & function of your newsletters. Are you reminding parents about information? Are you keeping them up to date? Are you sending weekly events? Do you have multiple newsletters for different 📧 Make it easy! Fewer words, short paragraphs, bold, italicize, use images & links, AND have a clear, call-to-action. 📧 Build social proof. Share current parents' experiences through testimonials and content. 📧 Tell your school's story by featuring content, sharing community stories, highlighting staff members & teachers, and inviting parents to engage! I hope these are helpful! Want feedback? Send me your school's newsletter! .............................................................................. Limited Resources Shouldn't Limit Success! We're passionate about helping small independent schools go from marketing overwhelm to actionable clarity. We build sustainable marketing programs that fit your community and resources. https://www.easyschoolmarketing.com/ Get the step-by-step private school marketing strategies that bring more families in the door. Retain and attract independent school families that fit your mission and community. #EasySchoolMarketing We're here to help! Aubrey Bursch, founder Easy School Marketing