What Is the Biggest Challenge for E-commerce in Europe? Exhibitor Explains скачать в хорошем качестве

What Is the Biggest Challenge for E-commerce in Europe? Exhibitor Explains

Link to my Telegram channel BerlinBiz, where I share useful business events in Berlin: https://t.me/berlinbiz What is the biggest challenge for e-commerce in Europe right now? At the E-commerce Berlin Expo 2026, I spoke with Frederik Ballon, CRO at Marosa, about the growing complexity of VAT and tax regulations across Europe. Frederik explains that one of the biggest challenges for online businesses today is regulatory uncertainty. VAT rules are constantly changing — both at national and EU levels — making it difficult for companies to understand what applies to them and how to stay compliant. As Europe moves toward digital reporting, e-invoicing, and real-time tax requirements, the regulatory landscape is becoming more complex. For many e-commerce brands, this creates confusion, risk, and additional administrative pressure. Marosa helps businesses simplify international VAT compliance and reduce the burden of cross-border trade. More interviews with participants from E-commerce Berlin Expo 2026 are coming soon on this channel. Stay tuned for more insights from BerlinBiz. 👋 About me I’m Hanna Kotvytska — founder of BerlinBiz and the digital marketing agency AI Online Strategia. I work with content strategy, social media, automation, and AI tools to help entrepreneurs and businesses grow their digital presence. On BerlinBiz, I explore business, expat life, and the stories of people building companies and communities in Germany. 🔗 Links 👉 Hanna Kotvytska:   / hanna-kotvytska-9556a135   👉 Instagram:   / hannakotvytska   #OnlineBusinessEurope #EcommerceGermany #EcommerceEurope #EuropeanBusiness #BusinessInGermany #BusinessInEurope #GermanyBusiness #CrossBorderEcommerce #DigitalBusinessEurope #EURegulation #VATCompliance #EcommerceBerlinExpo #BerlinBusiness #EntrepreneurEurope #BerlinBiz