The how and why of Jaguar’s reinvention | Deep Drive Podcast Ep.38 | Autocar India скачать в хорошем качестве

The how and why of Jaguar’s reinvention | Deep Drive Podcast Ep.38 | Autocar India

Jaguar is reinventing itself as a maker of high-end EVs. But while the first model from the 'new' Jaguar only comes in 2025, it's the carmaker's rebranding exercise that has made headlines and lit up social media. Hormazd Sorabjee - Editor, Autocar India - and Sergius Barretto - Managing Editor, Autocar India - discuss the need for the rebrand, the response to the new logo as well as the products that will essentially make or break the brand. Producer: Nikhil Bhatia Editor: Deven Bhalla Archives: Shrey Vaid, Lincon Rodrigues, Ganesh Jadhav You can learn more about Kotak Mahindra Prime on - Website: https://primeloans.kotak.com/emp-lead... YouTube: / @kotakmahindraprimeltd Facebook: / kotakprimeltd Instagram: / kotak.prime. . Prefer to hear the Autocar India Deep Drive Podcast? Listen on: Spotify: https://spoti.fi/44re4Z5 Apple Podcast: https://apple.co/4dm563o Amazon Music: https://amzn.to/4blq94k Chapters - 0:00 - Introduction 2:20 - Reinventing Jaguar 4:25 - Why Jaguar's rebranding made headlines 7:55 - Jaguar Type 00 concept 10:55 - Thinking like a start-up 12:45 - Marketing revamp 14:50 - Link to the past 16:15 - New platform and products 17:18 - Market for high-end EVs 20:30 - Living in Land Rover's shadow 21:12 - Potential in India SUBSCRIBE to Autocar India for the hottest automotive news and the most comprehensive reviews ► http://bit.ly/AutocarInd Autocar India is your one-stop source for test drive reviews & comparison tests of every new car and motorcycle launched in India. We also offer a great mix of other automotive content, including weekly news, motor show reports, travelogues and other special features. Website: http://www.autocarindia.com Facebook:   / autocarindiamag   Instagram:   / autocar_india   Twitter:   / autocarindiamag   New car reviews ►http://bit.ly/ACI-NewCarReviews Comparison tests ►http://bit.ly/ACI-Comparison New bike reviews ►http://bit.ly/ACI-BikeReviews Features ►http://bit.ly/ACI-Features #autocarindia #jaguar #deepdrive #podcast