5 KEY PRINCIPLES LONDON STARTUPS USE TO SURVIVE [All 7 Interviews] скачать в хорошем качестве

5 KEY PRINCIPLES LONDON STARTUPS USE TO SURVIVE [All 7 Interviews]

As the lockdown commenced, we began interviewing founders to understand how they are coping with the crisis brought on by the Covid-19 Global Pandemic. A travel startup experiences the intensity of the crisis very differently than a startup focused on digital health services, but still, there are strong themes common to how startups survive crises. This documentary brings together 7 interviews we have conducted with founders and thought leaders in the London Startup Ecosystem. Philip Mundy, Pando Health Michael Krayenhoff, Inner Circle Tom Previte, Launch 22 Jacob Wedderburn, Stasher Anthony Rose, Seedlegals Andrew Bud, iProov Alexander Fahie, Ethical Angel The 5 common themes/principles we observed are: 1. There is an inherent tension between agility and fragility, just like some system become less resilient as they become more efficient, startups are very agile which works in their favour, but they are at the same time very fragile due to the nature of how chasing next rounds of funding work. 2. The argument that has been embraced by most startups is that of "half the burn rate to double the runway". While this makes sense for many, it creates second order effects that are diffucult to navigate. Many startups rely on other startups as their customers, not to count the consultants and other service providers that work around startups. 3. There are always bubbles of opportunity and they act like pockets of air in what is otherwise a deep ocean of problems. Finding those bubbles mean prioritising short term ROI rather than the long term. Survival in times like this, might depend more on commercial cunning then focusing on innovation with a possible future return. 4. The idea that startups should be "Pivoting for new needs" has also gathered a consensus. Some startups pull this of better than others and it comes down to the team itself. We love paying lip service to people and culture, but it usually remains a second or third prirority. However, times like these test startups and teams and only those who invested in culture thrive. 5. The next chapter is that of a new normal. We don't exactly know what it will look like, but as startups can piece together what the future will look like they will be able to afford more risks and invest more heavily into the future. 0:00 Start 0:31 Intro 01:40 Fragility vs Agility 13:14 50% Burn Rate, 200% Runway 20:20 Bubbles of Opportunity 26:16 Pivot for New Needs 40:41 Beginning of a New Game You can get in touch with us via hello-at-startupsoflondon.com ~ Other Social Media:   / startupsoflndn     / startupsoflondon     / startupsoflndn