Intro Course 2 | Corporate Strategy | Strategy @ HEC Paris скачать в хорошем качестве

Intro Course 2 | Corporate Strategy | Strategy @ HEC Paris

Intro to Course 2 of Strategy @ HEC Paris by Professor Pierre Dussauge. After having examined the sources of competitive advantage and value creation in a given industry or business, we now turn to Corporate Strategy to answer the following question: how can a firm achieve profitable growth? Vertical integration, diversification and geographic expansion are different options for growth. Alliances, mergers and acquisitions, or organic development, are different modes through which to pursue these moves. What is Corporate Strategy Value Creation and Governance Vertical Integration and Outsourcing Global Competition and International Strategies Diversification and Refocusing Mergers and Acquisitions Strategic Alliances and Inter-Firm Cooperation -- Why are some firms more successful than others? This is the fundamental question of strategy. This certificate program will help you understand the reasons for success – and failure – and will provide you with the tools and frameworks to effectively formulate and implement a strategy for your company. More info: https://goo.gl/MVviHo