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We welcome Amy Thompson who explores the ever growing industry-wide decline of the Scrum Master role and reasons behind this tragic shift and what can be done to revive this vital role. In this session, Amy de-mystifies the true purpose of the ScrumMaster, and what traits are really needed to enable Scrum Masters to guide teams to high performance. About Amy Thompson Amy started her Agile career in humble yet essential Scrum Mastery back in 2012 and since gained experience of working with Agile practices from the bottom up. Having worked in finance, retail, medical and leisure sectors, her understanding of how different organisations work are essential in being able to know how to help ‘drive to thrive’ when it comes to improving both Organisational and Business Agility. 00:00:00 Introduction 00:04:46 Disclaimer and why I'm here with this talk 00:07:14 Some background 00:09:41 Organisations Readiness 00:33:45 Proper Scrum is all just too hard - What do we do to revive it? 00:53:38 The Hero and Villain role 01:06:22 The Deal 01:09:03 The role of Leadership 01:12:04 Some examples of Scrum Master Magic 01:21:41 Summary of how to S.O.S 01:27:23 Q&A 01:40:55 Close