From Rock Tours to Brand Power: Lucas Guariglia on Creative Merch & Artist Identity скачать в хорошем качестве

From Rock Tours to Brand Power: Lucas Guariglia on Creative Merch & Artist Identity

🎙️ On this episode of Local Music Somewhere, host Terry Hudson sits down with Lucas Guariglia, Founder & CEO of All World Merch, musician, and creative entrepreneur, to discuss the future of artist merch, music merchandise, and creative brand building. From touring with bands like Chevelle and Korn to leading a top-tier merch agency, Lucas shows how independent musicians and creatives can turn creativity into commerce while keeping authenticity intact. Learn how merchandising for musicians has evolved from simple T-shirts into experiential marketing that connects with fans, builds community, and generates sustainable revenue. Topics covered in this episode: How to build a successful merch line for artists Using music merchandise to create fan engagement and community Strategies for artist-driven branding and creative entrepreneurship Tips for independent musicians and creatives on turning ideas into commerce If you’re an independent musician, creative entrepreneur, or brand looking to grow, this conversation is packed with actionable insights for leveraging merch strategies for creatives. 🌐 Learn more and explore Lucas’s work: Website: allworldmerch.com Instagram: @allworldmerch Listen to his music: Liftpoint | All The Animals 👍 Don’t forget to like, subscribe, and turn on notifications for more episodes of Local Music Somewhere. #ArtistMerch #MusicMerchandise #CreativeEntrepreneur #MusicBrandBuilding #MerchStrategies #LocalMusicSomewhere