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Preview of Navigating China's "New Normal": A Conversation with Thomas Knoop

In this episode we meet Thomas Knoop, another veteran with 15-year experience in China. Together we will cover: Market Entry Strategies: Discuss the importance of thorough preparation, common pitfalls to avoid, and the need for flexibility and adaptation. Understanding Chinese Consumers: Explore the unique characteristics of Chinese consumers and how they differ from Western markets. Overcoming Challenges: Address the hurdles foreign companies often face, such as regulatory challenges, cultural differences, and competition. The "New Normal": Discuss the impact of China's economic shift, the need for differentiation, and the evolving pricing strategies. Future Outlook: Identify promising industries and sectors for foreign investment in China.