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Empathy is so much more than a soft skill. It’s a competitive advantage. In this multifamily webinar, we explore how empathetic leadership shows up across onsite teams, marketing, operations, and resident experience and why it’s becoming essential in today’s high-pressure operating environment. In this multifamily webinar, you’ll learn: What empathetic leadership looks like in daily operations How empathy drives leasing, retention, and satisfaction How operators can align empathically at the human experience Supporting onsite teams without sacrificing performance This session delivers real-world perspectives from Tess Vogler, Director of Marketing at RADCO, Erin Baker, VP of Learning and Development at Sinatra & Co., and Crystal Moya, VP of Operations at Luma Residential. They'll share actionable insights to help multifamily leaders create workplaces and communities, where people feel supported, heard, and motivated to perform at their best.