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In this episode, Peter Hannis Hernandez sits down with Wendy Purvey — a powerhouse in luxury real estate marketing, operations, and growth strategy with over three decades of industry leadership. Wendy currently serves as Strategic Advisor at Elliman Capital, where she brings her deep expertise to bear on nationwide expansion, strategic partnerships, and brand innovation. Throughout her career, Wendy has helped shape some of the most prestigious firms in the world, leading efforts through more than 200 successful mergers and acquisitions. Her insight spans marketing, governance, relocation, tech integration, and agent recruitment — all of which are critical in today’s competitive and rapidly evolving real estate landscape. This conversation dives deep into what it takes to build enduring brands, scale operations with clarity, and stay relevant in a high-stakes luxury market that demands precision and innovation. Whether you're an executive navigating growth or a top agent aiming to align with a powerful brand, Wendy's strategic clarity offers a roadmap to lasting success. 🌐 What You’ll Learn: How to manage large-scale real estate M&As with brand integrity The evolution of luxury marketing in the digital era The leadership principles behind sustainable growth Why alignment across departments is key in modern brokerages What distinguishes winning brands in a shifting luxury market 🎯 Don’t miss this exclusive insight from one of the industry's most seasoned leaders. 🔔 Subscribe for more thought leadership and real estate strategy content. 👇 Comment your top insight from Wendy’s career path and growth philosophy. If you’re a broker, leader, or marketer navigating today’s real estate challenges, share this episode with your team and start implementing Wendy’s insights today. #LuxuryRealEstate #RealEstateLeadership #BrandStrategy