Why exceptional experiences build donor loyalty | Donor Experience Summit 2025 скачать в хорошем качестве

Why exceptional experiences build donor loyalty | Donor Experience Summit 2025

Nonprofit leaders Neen James (Author of Exceptional Experiences), Kevin Wong (The Trevor Project), and Francesco De Flaviis (National MS Society) discuss how to design exceptional experiences that build unshakable donor loyalty. In this fireside chat at the 2025 Donor Experience Summit (DXS), the panel reveals how to apply luxury principles to nonprofit engagement without a luxury budget. They explore the power of thinking like a "concierge" to deliver personalized, transformative moments, and share strategies for balancing emotional storytelling with rational impact to create lasting connections that make donors feel like true stakeholders. 🧠 Get more insights on our blog: https://fundraiseup.com/blog/ 🆙 Explore the power of Fundraise Up https://fundraiseup.com/features/ 📽️ Subscribe on YouTube    / @fundraiseup   💬 Connect on LinkedIn   / fundraiseup   #nonprofit #DonorLoyalty #donorexperience 0:00-1:22 Introduction: Why Donor Experience Drives Loyalty 1:22-8:46 Panelist Intros and the “Luxury Lens” 8:46-18:34 What is “Experience” and Defining “Loyalty” 18:34-25:26 Personalization, Data, and Trust 25:26-41:36 Power Storytelling and “Champagne Moments” 41:36-58:53 Wrap-Up and Q&A