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👉 Build a scalable agency offer fast. $1 trial here. https://www.nicheincontrol.com/yt-saa... In this episode of Leverage for Growth, Jesse P. Gilmore sits down with Sharon Toerek, founder of Legal + Creative | Toerek Law, to uncover the legal blindspots most creative agencies ignore. Sharon is one of the nation’s leading intellectual property and marketing law attorneys, specializing in helping marketing agencies, design firms, and creative professionals protect and monetize their ideas. You’ll learn: ✅ The most common legal mistakes agencies make (and how to avoid them) ✅ What should (and shouldn’t) be in your client contracts and freelancer agreements ✅ How to protect your creative IP in the age of AI and online brand dilution ✅ Why a strong trademark strategy can increase your agency’s valuation ✅ How to future-proof your agency for partnerships, M&A, and scale If you’ve ever wondered how to make your contracts bulletproof, safeguard your intellectual property, and scale your agency with confidence — this episode is a masterclass. 00:00 Intro — Why legal protection matters for agencies 01:30 Sharon’s journey from law to creative IP 06:10 Biggest legal mistakes agency owners make 12:30 What every agency contract must include 17:00 Trademarks and how they boost agency valuation 21:00 How to connect with Sharon and Legal + Creative 22:25 Jesse’s closing thoughts and next steps Connect with Sharon Toerek & Legal + Creative | Toerek Law - Web: https://legalandcreative.com LinkedIn: / sharontoerek The Innovative Agency Podcast - https://podcasts.apple.com/us/podcast... #howto #ai #marketing #contracts #legaladvice #podcast #agency #startup #business #contractors #intellectualproperty #podcast #entrepreneurship #entrepreneurmindset #success #sue #brand #agencyowner #businessname #jessepgilmore #leverageforgrowth #nicheincontrol #businessadvice #trademark #copyright --------------------------------------------------------------------------------------------------------------------------------------------------------------- Learn how 500+ agencies productize services, raise prices, and land clients fast. 👉 https://go.nicheincontrol.com/acceler... ---------------------------------------------------------------------------------------------------------------------------------------------------------------- Learn more about the Leverage for Growth programs and the Alliance Mastermind - https://app.nicheincontrol.com/welcom... Subscribe for more trainings each week - / @nicheincontroltv Join our newsletter - https://events.nicheincontrol.com/7-f... I would love to connect with you! LinkedIn: / jessepgilmore