Intellectual Property: Building Your IP Strategy скачать в хорошем качестве

Intellectual Property: Building Your IP Strategy

“If not properly created, protected, and used, IP assets can be lost.” – Peter McDermott, partner, Banner and Witcoff For new companies with intellectual property assets, it is critical to understand the importance of such assets and how to integrate an IP strategy with the business strategy. THIS VIDEO CAN HELP ANSWER: How should I think about IP strategy? What are the consequences of ignoring IP assets? ABOUT THE KAUFFMAN FOUNDERS SCHOOL Visit the website: [http://bit.ly/1EW2br7] The Kauffman Founders School presents a powerful curriculum for entrepreneurs who wish to learn anywhere, anytime. The online education platform features experts presenting lectures in series modules designed to give Founders a rich learning experience, while also engaging them in lessons that will make a difference in their business today, tomorrow, and in the future. The Kauffman Founders School series modules include Powerful Presentations, Intellectual Property, Founder's Dilemmas, Entrepreneurial Selling, Entrepreneurial Marketing, Surviving the Entrepreneurial Life, Startups, and much more. © Ewing Marion Kauffman Foundation. Video may not be used without permission. To enter a request for permission to use, contact FoundersSchool@kauffman.org. This video is for educational purposes only. Please consult your lawyer for legal advice suitable to your specific needs.