How to Brand Your Insurance Agency скачать в хорошем качестве

How to Brand Your Insurance Agency

Intentional and thoughtful branding is essential to helping your insurance agency stand out and be EASY TO FIND. But most insurance agents aren't graphic designers. 😞 Luckily, we know an insurance agent who is also a graphic designer! TJ Scott points the way to brand success by covering these topics in this video: 00:00 : Meet TJ and Fritz 00:52 : 👉 Why branding your insurance agency matters (+ book recommendation) 02:43 : How do insurance agents rate themselves on branding? 05:05 : Understand DPI and when to change it 06:49 : Color: RGB, CMYK, and hex codes 10:00 : Images: Vector and raster 14:16 : Typography (Choose 2 fonts) 17:03 : JPG vs PNG: Which should you use? 21:57 : ✔️ Elements to include in your Brand Standard 24:08 : Settings for print and computer screens 27:15 : What is "bleed" when you're printing something out? 29:34 : Firefly's brand standard (as an example) 31:09 : 👉 How Firefly got our logo - and how you can do it too 35:06 : Consider Fiverr for design projects 36:53 : Software for DIY vector and raster images 37:50 : Tools for image creation This and other topics are part of Firefly's Modern Agent program for insurance agents. In it, we show you how you can make your agency: ▶️ Easy to find ▶️ Easy to buy from and ▶️ Easy to work with You can register for upcoming sessions at this link: https://fireflyagency.clickmeeting.com/ 👉👉 Want to see even more ways you can become Modern Agent? You'll find additional resources, downloadable tools, and learn about other topics here: https://bit.ly/35urZTL #moderninsuranceagent #insuranceagent