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Consumption to Circulation: The Kullhad Economy and the Rural Renaissance, KSAS TALK SPEAKER’S PROFILE Our speaker is Prof. Ajay Chaturvedi, Professor at IIT Mandi, is a globally respected thought leader pioneering the integration of Vedic knowledge with contemporary science. An alumnus of BITS Pilani, Wharton, Harvard, and Lee Kuan Yew School, he is also a trained Vedāṅga Jyotiṣa Paṇḍita. Author of The Lost Wisdom of the Swastika and Trilogy of Time, he redefines Time as a cosmological and civilizational principle. Founder of HarVa and Kautilya Fellowship Network, he champions sustainable, Dharmic economic models like the Kullhad Economy. Honoured by WEF and global institutions. His work bridges Indic wisdom with modern strategy, sustainability, and futuristic sciences. He will talk on From Consumption to Circulation: The Kullhad Economy and the Rural Renaissance. ABSTRACT Based on Prof. Ajay Chaturvedi’s pioneering research on Vedic Time, this paper argues that true economic renewal begins with reclaiming Time as defined in the Vedas—rooted in Ṛta, cosmic order—rather than as a mechanistic convention. Vedic timekeeping, with its ghaṭikās and sunrise-based cycles, provides a coherent philosophical and empirical foundation absent in modern science. Recasting economics upon this framework gives rise to the Kullhad Economy: a decentralised, nature-aligned, production-first model that shifts focus from accumulation to circulation, branding to making, and GDP to Garima (dignity). Proposed as a full-fledged curriculum culminating in a “Kullhad Economy Festival,” this model connects students with real producers and regenerative practices. It offers India—and the world—a civilisational alternative for sustainable prosperity and rural renaissance. Join us on this journey towards a better future. Enroll at KSAS today and join our mission to create a service-based society for a sustainable world. For more information, please visit INADS WEBSITE: https://www.inads.org/ KSAS website: https://www.ksas.inads.org/ Contact us: 1. rkumar@inads.org 2. inadsksas@gmail.com 3. Address: Gata No-960, Village- Utrawan, Tehsil- Mohanlalganj, Lucknow, Lucknow, India, Uttar Pradesh #KSAS #MaryadaFoundation #KuruomFoundation #INADS #education #STEM #sustainability #servicebasedsociety #leadership #communityengagement #sustainabledevelopment #socialimpact #advancededucation #careerdevelopment #globalcitizenship #knowledgeispower #learnwithKSAS #jointhemovement #creatingabetterfuture #ksastalk. Copyright Disclaimer Under Section 107 of the Copyright Act 1976, allowance is made for "fair use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is permitted by copyright statutes that might otherwise be infringing. Non-profit, educational, or personal use tips the balance in favor of fair use.