Navigating Health Tech Sales: Insights from Clinical Product Specialist Interview with Bailey Morgan скачать в хорошем качестве

Navigating Health Tech Sales: Insights from Clinical Product Specialist Interview with Bailey Morgan

In this insightful interview, we sit down with Bailey Morgan, a former Medical Speech Pathologist who has successfully transitioned into a Clinical Product Specialist in the digital health arena. Bailey shares how her clinical background profoundly influences her approach to integrating technology in healthcare settings. We discuss the challenges of selling innovative tech solutions to large healthcare organizations and private practices, strategies for building and maintaining trust with healthcare executives, and ways to navigate the notoriously long sales cycles in the industry. Bailey also provides her predictions on AI adoption in healthcare and offers invaluable advice to startup founders aiming to make their mark in digital health. Bailey is a Clinical Product Specialist at Athelas https://www.athelas.com/   / bailey-morgan7   00:00 Intro. 00:44 Greetings 01:21 Bailey's intro 02:30 You have an impressive career path transitioning from a Medical Speech Pathologist to a Clinical Product Specialist. How has your clinical background influenced your approach to the work you are doing now? 03:21 Could you please tell us more about your current company and your main responsibilities? 04:19 Do you work mostly with private practices right now or bigger health systems as well? 05:09 Selling tech solutions to healthcare systems can be a long and complex process. What are the biggest challenges you've seen when it comes to selling innovative health tech solutions to large healthcare organizations, and how can startups overcome these barriers? 06:18 Trust is critical when selling to healthcare systems. How do you approach building trust with healthcare executives and decision-makers when presenting new tech solutions? 07:59 You covered the initial connection with healthcare executives, what about maintaining those relationships? Any recommendations on how to do that? 09:28 The sales cycles in healthcare are notoriously long. How do you manage these long cycles, keep potential clients engaged, and ensure momentum throughout the decision-making process? 11:29 For healthcare systems to invest in new technologies, they need to see clear value and return on investment. Do you present the ROI strategy at the first meeting? 12:39 What are the options for tech adoption at private practices besides clinical implementation? 13:49 What is the reaction of executives when they hear AI? 15:35 What's your prediction on adopting AI in healthcare practices? 17:03 Any advice on trying to approach bigger health systems? 18:24 Bailey's advice to startup founders in digital health who are trying or will start trying to sell to health systems soon. We hope you enjoyed this deep dive into the intersection of healthcare and technology with Bailey Morgan. If you found value in this interview, please give it a thumbs up and share it with your network. Don't forget to subscribe to our channel for more conversations with leaders in digital health. We'd love to hear your thoughts and questions in the comments below. Thanks for watching, and stay tuned for more insightful content! BeKey Healthcare Development Services: https://bekey.io/healthcare-software-... The previous episode with Nish Varma.    • Innovating Childbirth Safety & Bridging Co...   #digitalhealth #medtech #softwaredevelopment #healthtech #startup #AI #startups #startupfounders #standwithukraine #stopwar