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Client first impressions are really like dating–blind dating at that. Within just the first 30 seconds, you’re either ready to meet up again or alternatively, run far away in the other direction. Science actually shows that people start to form a first impression within less than one-tenth of a second. While this is mostly appearance-related, there’s much more you can do to set an initial meeting off on the right foot. Creativity is entirely subjective and clients come in all shapes, sizes, and personalities (sometimes not the ones we’re hoping for). While at times it’s hard to navigate this, there are some steps you can take to ensure your persona and expertise comes off as the perfect fit. 1. Do Your Homework 2. Plan the Next Steps 3. Prepare & Take Notes 4. Showcase the Value You Bring 5. Be Your Authentic Self First impressions seem scary on the surface, but like with anything else, practice makes perfect. Putting your most authentic self at the forefront of a first impression is always the best way to kick it off. LinkedIn: / designitycom Instagram: / designitycom Facebook: / designitycom Twitter: / designitycom TikTok: / designity.com