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In this Power Hour presentation, we explore why good web accessibility is not just about compliance, but also about better business. Learn how a user-friendly web design, including mobile-first principles, can enhance your SEO and AEO, attracting more visitors. Discover how to improve your website for millions of potential customers, ensuring your site is accessible and boosts sales. Business Growth Category: Marketing & Branding If your website is not accessible, you are losing traffic, rankings, and revenue. In this episode of Knack 4 Business, Trevor Gibbs explains why Accessible Websites improve SEO, boost AI search visibility (AEO & GEO), and increase conversions. About 1 in 4 people live with a disability. Millions more struggle with vision, hearing, or mobility issues. If your website is hard to use, they leave in seconds. Search engines notice that. Accessible websites are not about compliance alone. They are a growth strategy. ________________________________________ What You’ll Learn • Why Accessible Websites rank higher in Google • How accessibility improves SEO, AEO, and GEO • What WCAG standards mean in simple terms • The 3-second homepage rule • Why mobile-first design matters • How screen readers work • Why unclear buttons hurt conversions • U.S. tax credits for accessibility improvements • How accessibility protects your business legally • How usability increases trust and sales ________________________________________ Guest: Trevor Gibbs – The Web Detective Website: https://www.thewebdetective.online/ LinkedIn: / trevor-gibbs-the-web-detective Offers Mentioned • Website accessibility audit • U.S. accessibility tax credit guidance • Informal website consultation ________________________________________ Listen & Read: Podcast (Simplecast): https://tinyurl.com/yc7fhjyn Ghost Article: https://knack-4-business.ghost.io/acc... ________________________________________ Hosts Percy Barr LinkedIn: / percy-barr-10992b10 Website: https://percybarr.com/ Wayne Pratt LinkedIn: / prattwayne Website: https://motive8u.ca/ Bernie Franzgrote https://link.v1ce.co.uk/berniefranzgrote ________________________________________ Sponsors WebIndexer – AI Website Chatbot https://tinyurl.com/yav4edf5 Notionhive – High-Converting Websites https://tinyurl.com/35hrnu4a @Hive – Business Networking https://tinyurl.com/4dmcxah8 ________________________________________ Next Steps to Take: 1. Listen to the full episode. 2. Review your website for accessibility gaps. 3. Connect with Trevor for an audit. 4. Comment below: Is your website truly accessible? 5. Subscribe for more business growth insights.