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Developer and advisor Hal Ferris explains what “workforce housing” really means, who it’s designed for, and why it remains so expensive to build. Learn the forces driving costs, the policy hurdles, and the practical solutions that can actually make workforce housing viable. If you’re a broker, city leader, or developer, this conversation gives you the insight you need to understand workforce housing and where real opportunities lie. 0:00 Intro 0:51 Defining Workforce Housing vs. Affordable Housing 2:41 Why Workforce Housing Is Hard to Deliver 5:01 Who Falls Into the Workforce Category 6:12 Policy and State Responses to Housing Challenges 8:38 Growth Management Act and Zoning Impacts 10:46 Financing Pressures and Rising Costs 11:28 Hal Ferris’s Career Path in Real Estate 18:19 Notable Projects: UW Housing and Publix Hotel 20:04 Involvement with UW Real Estate Program 21:41 Advocacy, Community Work, and Faith-Based Housing 24:02 One thing for Future Real Estate Leaders 28:29 How to Connect with Hal Ferris #WorkforceHousing #RealEstate #HousingAffordability #WashingtonRealEstate