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Michael E. Porter introduced Porter's five forces in his first article in the Harvard Business Review in April 1979, titled “How Competitive Forces Shape Strategy.” The model identifies five competitive forces which affect the company's competitive position - these are: Existing competitors in the industry Threat of new entrants coming into the industry Bargaining power of the suppliers to our firm Bargaining power of buyers Threat of substitute products or services 0:00 Introduction of the author and the models five competitive forces 1:13 Competitive force - Rivalry among existing competitors in the industry 4:44 Competitive force - Threat of new entrants 8:22 Competitive force - Bargaining power of suppliers 10:17 Competitive force - Bargaining power of buyers 13:09 Competitive force - Threat of substitute products and services 14:19 An example of the application of the model - app to mobile phone 15:45 Criticism of the model Download the model (PowerPoint) from our website: https://flixabout.com/porters-five-fo... You might benefit from: Michael Porters generic strategies • Porters generic strategies is about h... Michael Porters value chain • Michael E. Porter's Value Chain model... Michael Porters diamond model • Michael E Porter's Diamond Model expl... Our Youtube channel / flixaboutcom Our homepage www.flixabout.com