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Managing an eCommerce budget can feel overwhelming. High expectations, limited resources, and constant requests make it challenging to get leadership buy-in. The good news? There is a smarter way to approach your budget. In this video, you’ll learn how to: • Align spending with leadership’s top priorities • Find hidden money in your current budget • Pitch investments so they get approved • Leave room for unexpected opportunities • Get more value from your vendors • Report the metrics leadership actually cares about These six steps will help you rethink your budget, secure approvals, and make smarter spending decisions. 📺 Watch now and take control of your eCommerce budget strategy. 📩 Questions or want to talk through your plan? Email us: joseph@swiftotter.com Chapters 00:00 Intro 00:30 Start with strategy, not tactics 02:00 Find hidden money in your current spend 03:15 Frame spending as investments, not costs 04:45 Leave room for new opportunities 06:00 Get more value from vendors 07:30 Measure what actually matters 08:45 Final thoughts