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What if you could make a fully playable video game just by typing what you want? Lisha Li turned that dream into reality with Rosebud AI — a platform where anyone can "vibe-code" games from scratch, no programming skills required. In this episode, we sit down with Lisha to explore her remarkable journey from pure mathematics PhD to VC investor to founder of one of the most exciting creative AI platforms today. She shares how she went viral with 2 million users in a week (with zero marketing budget), why she walked away from that success to chase a bigger vision, and how she's built a community of 17,000+ non-technical creators who are now addicted to making games. Listen to the audio podcast here: https://www.buzzsprout.com/222312/epi... CHAPTERS 00:00 Intro 01:05 From Pure Math to AI 02:05 From Investor to Founder 05:04 Early Product Experiments and Pivots 07:23 Developing the Tokking Heads App 10:06 Going Viral on Tiktok 13:12 Pivoting to a Platform 15:44 Empowering Individuals to Vibe Coding Games 23:42 Building a Community of Non-Technical Game Creators 26:56 Fundraising and Storytelling 28:56 Running a Startup is Making a Series of Bets YOU'LL LEARN: 🎮 How Lisha "keyword hacked" the app store to ride competitors' marketing spend 🎮 Why she pivoted from viral success to build a more ambitious platform 🎮 The storytelling differences between pitching investors vs. motivating your team 🎮 How Rosebud users spend hours building games instead of scrolling Instagram 🎮 Why lowering barriers to creation unlocks a new generation of game developers 🔔 DON’T MISS OUT Plus, stick around for a live demo where Lisha shows us just how powerful (and fun) vibe-coding really is. WANT TO TALK TO THOUGHT LEADERS LIKE LISHA? Join Makers Club, the private community for AI Builders who want to keep up to date on the latest AI tools for product designers — and talk to monthly guests like Lisha. https://gamethinking.io/makers LISHA LI RELATED LINKS LinkedIn: / lisha-li-700985a Rosebud AI: https://rosebud.ai/ ------------------------------------------------------------------------------------ 📚 ABOUT OUR CHANNEL📚 We deconstruct breakout AI tools to help you innovate smarter and find product/market fit. Hosted by Amy Jo Kim - Game Designer & Startup Coach - prev. Rock Band, The Sims, Covet Fashion Happify, Netflix. Check out our channel here: / gamethinkingtv 🔔 Don’t forget to subscribe! 🔔 LEARN MORE ABOUT GAME THINKING Check out our rapid innovation programs for product leaders.👍 https://www.gamethinking.io/programs Join our free online community 📣 and get in on exclusive free events at https://gamethinking.io/gschool Read our Game Thinking book 📘 at https://gamethinking.io/book/ FIND US AT 👇 https://gamethinking.io/ GET IN TOUCH 👍 support@gamethinking.io FOLLOW US ON SOCIAL 📱 Get updates or reach out to Get updates on our Social Media Profiles! https://x.com/amyjokim / amyjokim / amyjokim Game Thinking TV