Kamza on Why The Essence Changed SA Hip Hop Forever | 3rd Element of Hip Hop скачать в хорошем качестве

Kamza on Why The Essence Changed SA Hip Hop Forever | 3rd Element of Hip Hop

Kamza from the influential producer trio I.V. League reflects on the cultural impact of The Essence, one of South Africa’s most important hip hop radio platforms. Kamza breaks down why The Essence wasn’t just a radio show, but a benchmark for quality, taste, and cultural responsibility. He speaks on an era where discovering music required effort, curation mattered, and hip hop radio played a key role in shaping standards rather than following trends. This moment captures a deeper conversation about: Why finding music used to matter The responsibility of tastemakers in hip hop How standards forced artists to elevate their craft What’s been lost as radio and platforms shifted focus Why curation, not volume, built credibility A powerful reflection on how SA hip hop was shaped, and what the culture can still learn from that era. Watch the full interview for deeper insight into Kamza’s journey and the I.V. League legacy.