The Briefing: Protecting Fictional Characters - Copyright and Trademark Strategies скачать в хорошем качестве

The Briefing: Protecting Fictional Characters - Copyright and Trademark Strategies

Can a car, a superhero, or even a cartoon sidekick be protected by copyright? In this episode of The Briefing, Scott Hervey and Matt Sugarman break down how fictional characters earn legal protection — and when they don’t. From DC Comics v. Towle (the “Batmobile” case) to Carroll Shelby Licensing v. Halicki (the “Eleanor” case), Scott and Matt explore the three-part test for character copyrightability, how trademark rights can extend protection, and what creators and studios can do to safeguard their most valuable IP assets. 🎧 You’ll learn: ● What makes a fictional character “especially distinctive” under copyright law ● Why consistency across stories matters for protection ● How trademark rights protect character names and merchandise ● The difference between creative expression and brand identity Watch now and learn how to keep your characters safe from copycats. The Briefing from the IP Law Blog and The IP Law Blog are publications of Weintraub Tobin (www.weintraub.com). The Intellectual Property Law Blog provides insight in connection with copyrights, trademarks, patents, trade secrets, false advertising, licensing and promotions, and sweepstakes. The blog’s objective is to serve as a forum to discuss IP strategies that provide protection to businesses’ or persons’ intangible assets. The blog is for informational purposes only and does not constitute legal advice.