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In episode 488 of 'Relentless Health Value,' host Stacey Richter is joined by Mark Cuban, CEO and founder of Mark Cuban Cost Plus Drugs, and Cora Opsahl, Health Fund Director of the 32BJ Health Fund, to discuss pressing issues in American healthcare. The conversation centers on the inefficiencies and complexities created by high deductible health plans and the layers of vendors self-insured employers hire to manage healthcare claims. Mark Cuban and Cora Opsahl advocate for direct contracting and increased transparency as solutions to reduce costs and improve outcomes. They also explore the potential of simplifying the system back to a more straightforward model where healthcare prices are transparent, and patients and providers can establish trust. This episode emphasizes the importance of leadership and a proactive approach in managing healthcare costs. If you are listening to this prior to October 9, 2025, go to the 32BJ Changing the Playbook on Hospital Prices event, where Mark Cuban will be keynoting. Cora Opsahl will also be speaking, and I will be there listening. https://32bjhealthinsights.org/2025-e... === LINKS === 🔗 Show Notes with all mentioned links: https://cc-lnk.com/EP488 🔗 Healthcare Industry Acronyms and Terms https://relentlesshealthvalue.com/hea... ✉️ Enjoy this podcast? Subscribe to the free weekly newsletter: https://relentlesshealthvalue.com/joi... 🫙 Support the podcast with a small donation to the Tip Jar: https://relentlesshealthvalue.com/joi... 📺 Subscribe to our YouTube channel / @relentlesshealthvalue 🎤 Listen on Apple Podcasts https://podcasts.apple.com/us/podcast... 🎤 Listen on Spotify https://open.spotify.com/show/6UjgzI7... === CONNECT WITH THE RHV TEAM === ✭ LinkedIn / relentless-health-value ✭ Threads https://www.threads.net/@relentlesshe... ✭ Bluesky https://bsky.app/profile/relentleshea... ✭ X / relentleshealth 00:00 Introduction and Episode Overview 00:25 Event Announcement and Keynote Speakers 00:45 Trust, Simplicity, and a Chicken: The Core Message 01:47 Healthcare Market Challenges and Solutions 02:51 High Deductible Health Plans: Pros and Cons 03:32 The Role of Consultants and Middlemen 04:31 Transparency and Financing in Healthcare 05:36 Introduction to the Conversation with Mark Cuban and Cora Opsahl 05:57 Mark Cuban and Cora Opsahl Introductions 06:19 High Deductible Health Plans: Real-World Impacts 17:50 Direct Contracting and Employer Strategies 28:38 The Complexity of Healthcare Management 29:52 Outsourcing and Its Pitfalls 30:44 The Role of Healthcare CFOs and CEOs 31:23 Challenges in Self-Insured Employers 33:05 Insurance Companies and Their Influence 36:30 Direct Contracting as a Solution 41:19 Economic Impact of Healthcare Costs 49:45 Transparency and Simplification in Healthcare 51:00 Final Thoughts and Solutions #healthcarepodcast. #podcast #digitalhealth #valuebasedcare #healthcareleaders #healthcareindustry