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Graeme Morrison Advisory Edge

In this episode of the Advisory Edge podcast, Richard has a new guest –  Graeme Morrison of Northern Accountants, a firm that has evolved into "strategic growth accountants" following a merger with Empowered by Cloud. Graeme is a former Finance Director and shares his view on the fundamental mindset shift required to move from compliance to advisory, and his experience on translating financial data into a story for better owner-manager decision-making. He talks about Northern Accountants' internal FD Academy, which trains teams in both financial knowledge and crucial soft skills. Graeme also discusses his ideal client type and the "secret sauce" for the services they offer. Finally, Graeme shares his career journey and his key advice for those wanting to get started in strategic advisory.