StoryBrand Sales Funnels 101 скачать в хорошем качестве

StoryBrand Sales Funnels 101

StoryBrand Sales Funnels are a great way to grow your business. Get this free resource: 100 Lead Generator Ideas for your website at https://thebrandnerd.com/100. StoryBrand sales funnels can be found in many of Donald Miller's books including Building a StoryBrand, Marketing Made Simple, Business Made Simple, How to Grow Your Small Business, and Coach Builder. It also will a part of the book releasing in January 2025, StoryBrand 2.0. #storybrand #salesfunnels #growyourbusiness ________________________________________________________ 🔔 If you enjoyed this video, LIKE, SHARE, & SUBSCRIBE to the channel. 🕶️ BrandNerd Website: https://www.thebrandnerd.com/ 📱 Follow Me On Social Media : Facebook:   / deploythenerds   Instagram:   / deploythenerds   Twitter:   / mitchmeador   ⚡ Learn More About All Things AI: https://www.thebrandnerd.com/brandner... 🎙️ Prefer Audio Only? No Problem! Listen To The Podcast Here: https://www.thebrandnerd.com/podcast ________________________________________________________ Introduction Mitch Meador, a six-year StoryBrand certified guide and owner of Branderd, introduces the importance of using a StoryBrand sales funnel to boost revenue for small businesses. Understanding the Problem Many small businesses face declining growth or plateauing revenues due to competition, economic conditions, or ineffective lead conversion. Buyer trust is low, which impacts sales conversions. The Traditional Buyer's Journey Traditional stages: Awareness, Purchase Decision (First Moment of Truth), and Experience (Second Moment of Truth). Historically, buyers became aware of a product through browsing in stores or magazines, made a purchase, and experienced the product at home. The Modern Buyer's Journey Adds a new stage: Zero Moment of Truth (ZMOT), where buyers conduct extensive online research before making a purchase. Statistics: 81% of B2C customers and 94% of B2B buyers research online before purchasing. Emphasizes the importance of owning the research phase to control the buyer's journey. Creating an Effective Sales Funnel 1. Awareness: Capture attention with compelling messages addressing customer problems. 2. Research: Engage potential customers on your website with valuable content. 3. Subscription: Capture leads with lead-generating assets like coupons or video courses. 4. Nurture: Deliver automated messages to overcome objections and highlight success stories, guiding leads towards making a purchase. 5. Purchase Decision: Close the deal with leads that are well-informed about your brand. 6. Feedback: Gather testimonials and referrals, and address any issues to improve service and product quality. The Funnel Shape Represents the narrowing down of the audience through the stages until a purchase is made. Importance of optimizing and re-engaging lost leads to maintain a healthy sales funnel. Supercharging the Funnel with Content Example: Budgeting apps like Dave Ramsey's or YNAB use content to drive awareness and engagement. Combining content with a sales funnel can significantly enhance business growth. Conclusion A sales funnel is essential for adapting to the digital world and increasing revenue. An easy starting point is adding a lead generator to your website. Get this free resource: 100 Lead Generator Ideas for your website at https://thebrandnerd.com/100. Encourages viewers to like the video if they found it helpful. This summary encapsulates the key points and actionable advice from Mitch Meador's video on utilizing a StoryBrand sales funnel to enhance business growth and revenue.