Why Coca-Cola's $4 Billion Mistake Backfired in 79 Days скачать в хорошем качестве

Why Coca-Cola's $4 Billion Mistake Backfired in 79 Days

In 1985, Coca-Cola made the most expensive marketing mistake in corporate history. They killed their 99-year-old formula and replaced it with “New Coke.” But despite 200,000 taste tests saying people preferred the new flavor, Coke ignored one thing: Emotional Attachment — the real Silent Antagonist. The backlash was immediate and explosive. Thousands of phone calls. Lawsuits. Boycotts. Protests. To many Americans, the formula change felt like a personal betrayal. Within 79 days, Coca-Cola was forced to surrender and bring back the original recipe. In this Ripple Trace breakdown, we follow the chain reaction that turned a catastrophic failure into one of the greatest accidental marketing victories of all time — and what this disaster reveals about the power of emotion in decision-making. If Coke could miss a threat this obvious… what else are corporations ignoring? Run your own historical simulations and test alternate timelines! 📱 The Ripple Trace Simulation App: https://bit.ly/TheRippleTraceExplorer Analyze your own decisions with the Ripple Trace Web Tool: 🕸 Web Tool: https://sites.google.com/view/theripp... #butterflyeffect #TheRippleTrace #whatifhistory #cocacola #newcoke #marketingfail #corporatefailure #brandloyalty