Search and Discovery in the AI Age with Tim Butler скачать в хорошем качестве

Search and Discovery in the AI Age with Tim Butler

In this session, Tim Butler, Founder and Strategic Director of Innovation Visual, explores how AI is changing the way people discover content and businesses online. Speaking at the Innovation Visual Leaders Learning event on 8th May 2025, Tim highlights how traditional search engines are changing, and why that matters for your digital and growth strategy. He unpacks the rise of AI Overviews in Google, the growing influence of Reddit, TikTok and Instagram as discovery tools, and how the trust gap between users and AI-generated content is reshaping how people choose what to engage with. Tim explains what these shifts mean for visibility, SEO, and content strategy. You’ll also hear how younger audiences are searching differently, what kind of content earns trust in an AI-driven landscape, and what practical steps your business can take now to stay discoverable as search habits change. If you want to keep your brand visible and relevant as AI reshapes search, head over to our website to book an AI Opportunities Audit or chat with Tim directly: https://www.innovationvisual.com/tech...