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SportAccord 2024 - CityAccord - More than just sport – Creating a more engaging, inclusive event which appeals to fans, residents and athletes alike. Just how far can ‘Festivalisation’ go? Moderator: Ben Avison, Editorial and Conference Director, Host City Panellists: Kris Gemmell, Head of Marketing and Commercial, World Triathlon Georg Spazier, CEO, ITS GmbH, Innsbruck World Masters Games Nicola Turner MBE, CEO, United By 2022 Alana Vought, Program Manager, Olympic and Paralympic Games Brisbane 2032, City of Gold Coast. The SportAccord 2024 brought together around 1,700 leaders and key decision makers from over 120 International Federations (IFs), the International Olympic Committee, and organisations involved in the business of sport. The SportAccord provides an unrivalled platform enabling global business leaders and host cities to have access to all the International Federations and their stakeholders in one location over several days. This unique, week-long event is a combination of official sports meetings, social networking gatherings, a themed conference programme, and exhibition space enabling International Federations, industry, cities and regions to showcase and advance their sport, services and facilities. #sportaccord #wheresportmeets #PowerOfSport #sports #sport