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The leading IT provider to the air transport industry, SITA's Smart Path technology has biometrically enabled 5,000 touchpoints in 43 airports to make outbound experiences seamless. The challenge SITA wants to put to industry is to make the inbound experience welcoming too, to follow in the footsteps of the Government of Aruba's One Pass, in partnership with SITA, which delivers the seamless inbound travel experience. Andy Smith covers data privacy and discretion which should always be in favour of protecting the customer, whilst balancing the need for governments and travel authorities to know who you are. The passport holder is a custodian of the data, not the owner. Despite showcasing the successful implementation of verifiable digital credential technology with partners like Aruba, Andy Smith says it could be decades before the travel continuum pivots away from mandatory physical passports.