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Get my free guide on how to make viral videos (1M+ followers, 1B+ views): https://viralityblueprint.com Use Sandcastles to grow 10x faster on social media (try free): https://sandcastles.ai Get my full system for how to grow faster on YouTube (designed for business owners): https://kallaway.co/youtubeblueprint In this video, I breakdown the 9 most important content attributes for getting and holding attention. These are the building blocks that drive viral growth. At the end, I share my 9 step checklist for finding and developing viral ideas. RESOURCES MENTIONED: • WavyWorld (Free invite: https://skool.com/wavyworld) - I built a free community for entrepreneurs & business owners to get better at content together. Currently at 31,000 members and 60+ free trainings • My AI content tool for both idea research & scriptwriting (try it free) - https://sandcastles.ai • My Short-Form Hooks Masterclass (2 hours long, comes with 37 pages of notes and 400+ hook database) - https://lu.ma/sfa-hooks Video Time Stamps: 0:00 Intro 2:11 How to get more attention on your videos (Understanding the algorithm) 6:27 Content Attribute 1: TAM Resonance 9:59 Content Attribute 2: Idea Explosivity 13:23 Content Attribute 3: Emotional Magnitude 15:49 Content Attribute 4: Novelty 19:45 Content Attribute 5: Speed To Value 21:13 Content Attribute 6: Curiosity Amplitude 22:48 Content Attribute 7: Absorption Rate 23:38 Content Attribute 8: Rehook Rate 25:16 Content Attribute 9: Stickiness 26:35 My 9 Step Content Checklist 28:34 Summary ------------------------- SHORT-FORM VIDEO (IG, TIKTOK, LINKEDIN, YOUTUBE, FACEBOOK): • Try Sandcastles, my short-form research & storytelling tool that will help you grow 10x faster on social media (free trial): https://sandcastles.ai • Take my Short-Form Hooks Masterclass (2 hours long, comes with 37 pages of notes and 400+ hook database) - https://lu.ma/sfa-hooks • Hire my short-form video editors - https://forms.gle/TAYRJkV116Q5xois9 • Join my Short-Form Academy (designed for business owners to build a social media content machine that turns views into leads & sales) - https://shortform.academy LONG-FORM VIDEO (YOUTUBE) • Get my Complete YouTube System (designed for business owners to build a Youtube content machine that turns views into leads and sales): https://kallaway.co/youtubeblueprint • Hire My YouTube Strategist (Ideas, Titles, Thumbnails) - https://forms.gle/5SRPsikwE3RR21Ep8 • Hire My Thumbnail Designer - https://forms.gle/GJp2XmUmVM9dxZzYA • Hire My YouTube Video Editors - https://forms.gle/TAYRJkV116Q5xois9 ---------- Follow me (1M+ followers) For Content/Marketing Strategy: • Instagram: / kallawaymarketing • TikTok: / kallawaymarketing • YouTube: / @kallawaymarketing • LinkedIn: / kanekallaway • X: https://www.x.com/kanekallaway • Threads: https://www.threads.net/kallaway For Tech & AI: • Instagram: / kallaway • YouTube: / @kallawaytech • TikTok: / kanekallaway